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記得John老師一兩年前在節目上聊過 FOMO 這個字嗎？當時在台灣很少聽到，結果最近連電視台都直接把 FOMO 掛在螢幕上。本週《英語咖啡館》John 老師和 Cariya 老師要來聊的議題就和 FOMO （Fear of Missing Out, 對於錯過的恐懼）有些沾邊啦：關於網紅這件事，從穿搭、帶貨、生活用品，到現在滿街跑的 finfluencer（財經網紅）。
你有發現嗎？名人和網紅之間的界線為什麼越來越模糊、生活風格型的網紅為什麼特別會賣東西，還有歐洲最近對超快時尚電商開的新規定，連網紅業配都被管進去了。年輕世代到底有多依賴社群媒體來取得生活與理財的資訊，本集我們找到的數據也許會讓你有點意外喔！
Remember when Teacher John discussed the word FOMO on the show a couple years ago? It was rarely heard in Taiwan back then, but recently even TV stations have been putting FOMO directly on screen. This week on English Cafe, John and Cariya are discussing a topic somewhat related to FOMO (Fear of Missing Out): influencers—from fashion, product endorsements, lifestyle products, to the finfluencers (financial influencers) running around everywhere these days.
Have you noticed? Why is the line between celebrities and influencers becoming increasingly blurred, why are lifestyle influencers particularly good at selling things, and what new regulations has Europe recently introduced for ultra-fast fashion e-commerce, even managing influencer sponsorships? Just how dependent is the younger generation on social media for lifestyle and financial information? The data we found in this episode might surprise you!