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進階影片跟讀#10 : Formosa Chang, beverage shops raise prices on menu staples

新年漲聲響! 滷肉飯手搖飲多家漲價

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進階影片跟讀#10 :Formosa Chang, beverage shops raise prices on menu staples (2019/01/01)

Office workers grabbing a quick lunch at Formosa Chang now have to pay a bit more for their pork chop on rice. Today the restaurant chain raised its prices for 47 menu items by an average of 5 percent. Meanwhile, several beverage brands have also rolled out price adjustments, raising their prices by as much as NT$10 a drink.

新年才剛開始,又傳出漲聲響起,這回是受到基本工資調漲的影響,知名滷肉飯--鬍鬚張,調整包括便當、蔬菜和甜品共47項價格,平均調幅約5%。至於手搖飲珍煮丹、一芳水果茶和樺達奶茶,部分產品也要多5到10元不等。

Pork chops are grabbed piping hot from the fryer and nestled inside lunchboxes bursting with vegetables, pickles, sausages, and other savory sides.

排骨在油鍋炸熟,放進滿滿蔬菜酸菜香腸等配菜。

Another bestseller on the menu is this: a fragrant, golden-brown chicken leg quarter given two chops with a knife. The price for this meal and 46 vegetable sides, desserts and other items went up today, each by more than NT$5.

金黃酥脆的炸雞腿,剁個兩刀,散發濃濃香味,鬍鬚張今年起調漲部分便當、蔬菜和甜品共47個品項,每樣多5元。

Lin Chen-i
Formosa Chang PR manager
We use relatively high quality ingredients. Over the past few years, our food safety costs have gone up. We had no choice but to adjust the prices on some of our items on Jan. 1.

[[鬍鬚張公關經理 林振益]]
“我們使用的食材品質比較好,再加上最近幾年的食安維護成本的上升,所以我們不得不在1月1號做部份產品的調整”

These new prices are also due to this year’s minimum wage hike. Formosa Chang says the minimum wage hike will cost the company an extra NT$15 million this year, which it can’t pay for without raising prices.

除了食安,基本工資調漲,鬍鬚張預計今年人事費用比去年增加1500萬元,成本HOLD不住,才會調漲。

Formosa Chang isn’t the only one raising prices. Yi Fang, Huada, and other drink shop brands are doing the same.

便當漲,手搖飲料也漲,一芳水果茶、樺達奶茶部份分店、珍煮丹都有品項調漲。

A new year, a higher price. Taiwanese who prefer to eat out might find themselves with thinner wallets in 2019.

新年第一天就響起漲聲,外食代價越來越高,荷包越來越扁,難怪小老百姓無法接受。

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Source article: https://englishnews.ftv.com.tw/read.aspx?sno=8F051C56D969AE5F40F59377DF2DD911

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