每日英語跟讀 Ep.967: About Japan -Japan sushi chef using bodybuilder delivery to boost sales amidst pandemic
A sushi restaurant in central Japan is trying to boost sluggish demand during the coronavirus pandemic by sending shirtless bodybuilders to deliver food to its customers.
The service dubbed “Delivery Macho”, was established by 41-year-old Imazushi chef Masanori Sugiura who is also a competition bodybuilder.
Sugiura has recruited his friends who worked at fitness gyms to work as sushi delivery staff, as they were out of work during the pandemic.
The only condition is that customers need to order a minimum of 7000 yen to get a taste of the delivery macho.
The promotion has been a sensation on Twitter, and Sugiura receives up to 10 orders a day with monthly earnings from the service of about 1.5 million yen.
Death knell sounds for some of Japan’s oldest department stores 日本部分歷史最悠久的百貨公司喪鐘大作
After more than three centuries in business, the Onuma department store in northern Japanese city of Yamagata began bankruptcy proceedings this year - one of many distinguished department stores across the country in dire straits.
Japan’s department stores have been in a long slow decline as shopping habits change.
Now the coronavirus pandemic, just as it has forced U.S. retailers such as Lord & Taylor and Neiman Marcus into bankruptcy, is hammering nails into coffins for some - particularly those in regional areas.
Last month, 146-year-old Nakago closed the doors of its last remaining store in Fukushima city, while Izutsuya Co Ltd, a chain in the southern city of Kita Kyushu, shuttered one of its two main stores.
Source article: https://features.ltn.com.tw/english/article/paper/1399004 ; https://features.ltn.com.tw/english/article/paper/1399199