It has been scientifically proven that the more you smile, the more people you like, however, according to a new study, this does not mean that it is the same with smiles and other emoji.
"Our data show that, despite the way people smile, emoticons do not increase the warmth of the person’s perception, but on the contrary cause doubts about his competence," says Dr. Ella Glickson of the University of Ben-Gurion in Israel. "In official business letters, a smiley is not a smile."
In a study published in the journal Social Psychological and Personality Science, under the heading The Dark Side of Smiley, 549 participants from 29 different countries were interviewed. Participants read working e-mails from people they did not know and assessed the competence and overall perception of their sender. At the same time, some letters contained emoticons and other emoji, while others did not. The result showed that, contrary to the action of an ordinary smile, the smileys did not have a positive effect on the person’s perception of the correspondence over the network.
Source article: http://iservice.ltn.com.tw/Service/english/english.php?engno=1130535&day=2017-08-28